Hey guys, need a reality check.<\/p>\n
I came across a dataset that costs around $2k+ per year, and I\u2019m trying to figure out if it\u2019s actually worth it or just sounds good on paper.<\/p>\n
It\u2019s not generic marketing advice \u2014 it\u2019s a structured set of 100+ psychology-based directives for SaaS growth.<\/p>\n
Each one breaks down:<\/p>\n
\u2022 where to use it (landing page, onboarding, pricing, etc.) \u2022 why it works (human behavior, not surface-level tips) \u2022 when NOT to use it \u2022 real SaaS examples + implementation <\/code><\/pre>\nBasically feels like a decision system for conversion, not just a list of ideas.<\/p>\n
Here\u2019s one example from it:<\/p>\n
\u2e3b<\/p>\n
1 of 102 directives – “id”: “P1-001”,<\/p>\n
“pillar”: “Attention & Pattern Interrupts”,<\/p>\n
“pillar_code”: “P1”,<\/p>\n
“principle_name”: “Zeigarnik Effect”,<\/p>\n
“one_liner”: “Incomplete tasks hijack the brain until they’re finished.”,<\/p>\n
“plain_english”: “Your brain hates unfinished business. Once you start something, a little alarm goes off that keeps bugging you until it’s done. Marketers use this by starting a story or a process and NOT finishing it \u2014 so your brain stays hooked and comes back.”,<\/p>\n
“human_fear_or_desire”: “Fear of incompletion; desire for cognitive closure and resolution.”,<\/p>\n
“when_to_use”: “Hero section headlines, onboarding checklists, email subject lines, multi-step signup flows, progress bars on pricing pages.”,<\/p>\n
“when_NOT_to_use”: “Late-stage checkout flows where the user needs confidence to commit \u2014 open loops here create anxiety and kill purchases. Never use on enterprise demo request pages where trust must be absolute.”,<\/p>\n
“saas_example”: {<\/p>\n
“scenario”: “A B2B project management SaaS wants to increase free-trial signup completions.”,<\/p>\n
“before”: “‘Sign up for free’ button on a single-step form. 68% of users who clicked never finished the form.”,<\/p>\n
“after”: “Multi-step onboarding wizard that starts with ‘Step 1 of 3: What’s your team size?’ \u2014 visibly showing the incomplete progress bar after the user has already answered question one.”,<\/p>\n
“result”: “Across 100+ analyzed SaaS onboarding experiments (including data from Intercom, Canva, and LinkedIn’s profile completion studies), surfacing an ‘X% complete’ progress indicator after the first action drives a 20\u201335% lift in full completion rates. The Zeigarnik loop is already open; users feel compelled to close it.”<\/p>\n
},<\/p>\n
“exact_implementation”: “If your signup form is a single page, then break it into 3 steps. Display a progress bar that shows ‘Step 1 of 3’ immediately after the user enters their email. The bar must be visually prominent and show incompletion \u2014 do not let the bar start at 0%. Start it at 33% so the user feels momentum, not a cold start.”,<\/p>\n
“example_copy”: “You’re 33% of the way to your free workspace. Don’t leave it unfinished \u2192”,<\/p>\n
“power_level”: “High”,<\/p>\n
“ethical_risk”: “Low”,<\/p>\n
“combines_well_with”: [<\/p>\n
“The Open Loop”,<\/p>\n
“Curiosity Gap”,<\/p>\n
“Cognitive Ease”<\/p>\n
]<\/p>\n
},<\/p>\n
\u2e3b<\/p>\n
Now I\u2019m stuck thinking:<\/p>\n
\u2022 Is this actually worth ~$2k\/year? \u2022 Or is this something you\u2019d just figure out over time anyway? <\/code><\/pre>\nIf you were running a SaaS or working with clients,<\/p>\n
\ud83d\udc49 Would you pay for something like this? Or not?<\/p>\n
Trying to avoid making a dumb purchase \ud83d\ude05<\/p>\n<\/div>\n
submitted by \/u\/soloise <\/a>
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