{"id":38690,"date":"2026-02-05T09:27:47","date_gmt":"2026-02-05T08:27:47","guid":{"rendered":"https:\/\/www.graviton.at\/letterswaplibrary\/q4-2025-price-movements-at-sephora-australia-sku-level-analysis-across-categories\/"},"modified":"2026-02-05T09:27:47","modified_gmt":"2026-02-05T08:27:47","slug":"q4-2025-price-movements-at-sephora-australia-sku-level-analysis-across-categories","status":"publish","type":"post","link":"https:\/\/www.graviton.at\/letterswaplibrary\/q4-2025-price-movements-at-sephora-australia-sku-level-analysis-across-categories\/","title":{"rendered":"Q4 2025 Price Movements At Sephora Australia \u2014 SKU-Level Analysis Across Categories"},"content":{"rendered":"<p><!-- SC_OFF --><\/p>\n<div class=\"md\">\n<p>Hi all, I\u2019ve been tracking quarterly price movements at SKU level across beauty retailers and just finished a Q4 2025 cut for Sephora Australia.<\/p>\n<p><strong>Scope<\/strong><\/p>\n<ul>\n<li>Prices in AUD (pre-discount)<\/li>\n<li>Categories across skincare, fragrance, makeup, haircare, tools &amp; bath\/body<\/li>\n<\/ul>\n<p><strong>Category averages (Q4)<\/strong><\/p>\n<ul>\n<li>Bath &amp; Body: +6.0% (10 SKUs)<\/li>\n<li>Fragrance: +4.5% (73)<\/li>\n<li>Makeup: +3.3% (24)<\/li>\n<li>Skincare: +1.7% (103)<\/li>\n<li>Tools: +0.6% (13)<\/li>\n<li>Haircare: -18.5% (10), the decline is caused by price cut from Virtue Labs, GHD and Mermade Hair. <\/li>\n<\/ul>\n<p>I\u2019ve published the full breakdown + subcategory cuts and SKU-level tables in the link at the comment. The similar dataset for Singapore, Malaysia and HK are also available on the site. <\/p>\n<\/div>\n<p><!-- SC_ON -->   submitted by   <a href=\"https:\/\/www.reddit.com\/user\/IntelligentHome2342\"> \/u\/IntelligentHome2342 <\/a> <br \/> <span><a href=\"https:\/\/www.reddit.com\/r\/datasets\/comments\/1qwex8i\/q4_2025_price_movements_at_sephora_australia\/\">[link]<\/a><\/span>   <span><a href=\"https:\/\/www.reddit.com\/r\/datasets\/comments\/1qwex8i\/q4_2025_price_movements_at_sephora_australia\/\">[comments]<\/a><\/span><\/p><div class='watch-action'><div class='watch-position align-right'><div class='action-like'><a class='lbg-style1 like-38690 jlk' href='javascript:void(0)' data-task='like' data-post_id='38690' data-nonce='72e055e984' rel='nofollow'><img class='wti-pixel' src='https:\/\/www.graviton.at\/letterswaplibrary\/wp-content\/plugins\/wti-like-post\/images\/pixel.gif' title='Like' \/><span class='lc-38690 lc'>0<\/span><\/a><\/div><\/div> <div class='status-38690 status align-right'><\/div><\/div><div class='wti-clear'><\/div>","protected":false},"excerpt":{"rendered":"<p>Hi all, I\u2019ve been tracking quarterly price movements at SKU level across beauty retailers and just finished&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[85],"tags":[],"class_list":["post-38690","post","type-post","status-publish","format-standard","hentry","category-datatards","wpcat-85-id"],"_links":{"self":[{"href":"https:\/\/www.graviton.at\/letterswaplibrary\/wp-json\/wp\/v2\/posts\/38690","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.graviton.at\/letterswaplibrary\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.graviton.at\/letterswaplibrary\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.graviton.at\/letterswaplibrary\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.graviton.at\/letterswaplibrary\/wp-json\/wp\/v2\/comments?post=38690"}],"version-history":[{"count":0,"href":"https:\/\/www.graviton.at\/letterswaplibrary\/wp-json\/wp\/v2\/posts\/38690\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.graviton.at\/letterswaplibrary\/wp-json\/wp\/v2\/media?parent=38690"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.graviton.at\/letterswaplibrary\/wp-json\/wp\/v2\/categories?post=38690"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.graviton.at\/letterswaplibrary\/wp-json\/wp\/v2\/tags?post=38690"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}